Why Active Voice is Preferred over Passive Voice in PR Writing?

If you are willing to distribute a PR then follow one of the most important SEO tips for press release writing and use active voice for the write-up. press release is one of the most effective ways of promoting any venture. But there is no doubt that most press releases aren’t read by their target audiences. It doesn’t get the attention not for the content but for the way of presenting the write-up. When you are distributing a press release, then you need to be very much concerned about how…

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